Data protection

The protection of your personal data is our utmost concern, due to which we only collect, store and use those personal data that are necessary for the specified purposes. Below you will learn more about how your data is handled when using our website.

Area of Application

The present Privacy Policy shall be a declaration of the company Allplan Deutschland GmbH (hereinafter referred to as “Allplan”) and shall, as a general principle, relate to the URLs,, and (hereinafter referred to as the “Website”). More detailed information on the aforementioned company can be found in the respective legal notice of the websites specified above.

It is a matter of course for Allplan that your data is treated in a confidential manner. The Website of Allplan is formed, on the one hand, by a publicly accessible area which can be used, as a general principle, without any personal data being stored, and, on the other hand, by an area for registered users in which extended services are offered. The provision of the extended services also requires the collection, processing and use of additional (personal) data.

1. Personal Data

The term “personal data” refers to information on factual or personal circumstances of a specific or identifiable natural person. This includes, for example, but is not limited to, your name, phone number and address as well as any inventory data that you communicate to Allplan upon any registration, log-in or creation of any customer in the online shop. Any statistical data that is collected when you visit the entire Website and cannot be directly associated with your person are not covered by this term.

2. Collection, Processing and Use of Your Personal Data

When collecting, processing and using your personal data, Allplan strictly complies with the legal provisions of the German Federal Data Protection Act (Bundesdatenschutzgesetz) and of the German Telemedia Act (Telemediengesetz). Allplan collects, stores and processes your data for the entire execution of your registration, log-in or placement of orders in our online shop, including any subsequent warranties for the provided services, the technical administration as well as own marketing purposes, where applicable.

Your personal data will only be passed on to third parties or transmitted in any other manner whatsoever if this is required for contract implementation or settlement purposes or if you have given your consent beforehand. Within the framework of order handling, for example, the service providers engaged by Allplan in this context (e.g. sales partners) will be provided with the necessary data for order handling and processing. The data passed on in this manner may only be used by the service providers to perform their task. Any other use of the information is not permitted.

In order to proceed with your registration, Allplan will require your correct name and address data; for placement of orders via our online shop, Allplan will additionally need your payment data. Your e-mail address will be required to ensure that Allplan will be able to confirm the receipt of your application for registration or your order to you, to provide services (e.g. product downloads) and to communicate with you. In addition, the e-mail address will be required for identification purposes (customer log-in).

Any deletion of your personal data will take place, provided that this does not conflict with any statutory provisions and to the extent that you have asserted a corresponding claim for deletion, if the data is no longer required to fulfil the purpose pursued with the storage or if its storage is not permitted for any other legal reasons.

As a general principle, the following personal data will be collected and stored by Allplan within the framework of the provision of the services: address data (name and address), e-mail address and, as an option, the phone number.

Moreover, the personal data will be used:


  • to make available contents requiring registration, including, but not limited to, product downloads, web seminars, placement of orders via our online shop;
  • to carry out market research and to transmit information on news, offers and promotions, provided that you have given your consent in this context;
  •  to improve the services on the Website for the users and to measure the interest in the different services; 
  • to offer additional services, the respective description of which will be provided upon collection of the data.


3. Newsletter

The newsletter is used to inform you of Allplan and associated offers. If you want to receive the newsletter, you will have to provide Allplan with a valid e-mail address as well as with information allowing Allplan to verify that you are the holder of the indicated e-mail address and/or that its holders have given their consent to receive the newsletter.

Upon your registration for the newsletter, Allplan will store your IP address and the date of the registration. This storage will solely serve as a proof in the case that a third party abuses an e-mail address and registers to receive the newsletter without the knowledge of the authorised party.

Your consent to the storage of the data and of your e-mail address as well as to its use for the dispatch of the newsletter may be revoked by you at any time. The revocation may be made via an unsubscribe link in the newsletters themselves or by sending an e-mail to

4. Integration of Services and Contents of Third Parties

It may be the case that contents of third parties, such as YouTube videos, Google Maps map material, RSS feeds or illustrations of other websites, will be integrated into the entire Website of Allplan. This will always imply that the providers of such contents (hereinafter referred to as “Third-Party Providers”) are able to see the user's IP address. This is due to the fact that they could not send the contents to the browser of the respective user without such IP address. The IP address will thus only be necessary to display such contents. Allplan will endeavour to only use those contents whose respective providers will solely use the IP address to send the contents. However, Allplan will not have any influence in this respect if the Third-Party Providers store the IP address, e.g. for statistical purposes. To the extent that this is known, Allplan will communicate this to the user.

5. Cookies

Cookies are small files which are stored on your data carrier and save certain settings and data to exchange them/it with our system via your browser. As a general principle, a distinction is made between two different types of cookies: so-called session cookies, which will be deleted as soon as you close your browser; and temporary/permanent cookies, which will be stored on your data carrier for a longer period of time or for an unlimited period of time. Such storage will help Allplan to design its Website for you in a corresponding manner and will facilitate the use for you, for example if you save certain entries of you in such a way that you will not have to constantly repeat them.

Most of the cookies used by Allplan will be automatically deleted again from your hard drive at the end of the browser session (end of the session) (which is why they are also called session cookies). Session cookies will be required, for example, to offer you the shop function across multiple pages. Apart from that, Allplan will also use cookies which will remain on your hard drive. If you visit the page again, it will automatically be recognised that you have already visited the Website and what your preferred entries and settings are. These temporary or even permanent cookies (which have a lifetime between one month and ten years) will be stored on your hard drive and will delete themselves once the defined period has expired. In particular, these cookies will serve the purpose of making the Website more user-friendly, more effective and safer. Thanks to these files, it will be possible, for example, that certain information specifically tailored to your interests will be displayed to you within the Website.

The cookies used by Allplan will not store any personal data. As a result, it will not be possible to assign the cookies used to any particular person and will thus not be assignable to you either. Once the cookie has been enabled, an identification number will be allocated to it. Any assignment of your personal data to this identification number will not be possible at any time and will not take place either. Using the cookie technology as a basis, Allplan will solely be provided with pseudonymised information, for example on the pages of the Website that have been visited, on the products that have been viewed, etc.

Allplan will make use of certain advertising partners who will help Allplan to design the Website for you in a more interesting manner. Therefore, the cookies of partner companies will also be stored on your hard drive if you visit the websites. These cookies are so-called temporary/permanent cookies, which will automatically delete themselves once the defined period has expired. These temporary or even permanent cookies (which have a lifetime between fourteen days and ten years) will be stored on your hard drive and will delete themselves once the defined period has expired. The cookies of the partner companies will not contain any personal data either. They will solely collect pseudonymised data under a specific user ID. Examples of this include, but are not limited to, data about the offers and/or products that have been viewed by you, whether or not you have requested and/or ordered anything, etc. In this context, some of the advertising partners will also collect some information that goes beyond the Website, for example on the pages that have been visited by you beforehand or on the products for which you have expressed an interest, for instance, in order to display such advertisements to you that correspond to your interests in the best possible manner. Such pseudonymised data will not be combined with your personal data at any point in time. Their exclusive purpose is to enable the advertising partners to address you with specific advertisements which might actually be of interest for you.

By using the Website of Allplan, you agree that so-called cookies will be used and that usage data from you will thus be collected, stored and used. Furthermore, you also agree that your data will be stored in cookies even beyond the end of the browser session and may be called up again, for example the next time you visit the websites. This agreement may be revoked at any time by you with effect for the future by declining acceptance of cookies in your browser settings.

You can set your browser to only accept the storage of cookies if you give your consent to such storage. If you only want to accept the cookies of Allplan, but not the cookies of any service providers and partners (third-party providers), you can select the “Block third-party cookies” setting in your browser. As a general rule, you can use the help function in the menu bar of your web browser to show you how you can reject new cookies and disable any cookies already received.

6. Log Files

Every time the Website of Allplan is accessed, usage data will be transmitted by the respective Internet browser and stored in registry logs, the so-called server log files. The data records stored in this context contain the following data: data and time of the retrieval, name of the page called up, IP address, referrer URL (source URL from which you have accessed the Website), the quantity of data transferred, as well as product and version information about the browser used.

Once the use has been terminated, the IP addresses of the user will be deleted or anonymised. In any case of anonymisation, the IP addresses will be modified in such a manner that it will no longer be possible, or only with a disproportionately large expense in time, cost and labour, to assign the individual information on personal or factual circumstances to a specific or identifiable natural person.

These log file data records will be evaluated by Allplan in anonymised form to further improve the Website and to design it in a more user-friendly manner, to localise any faults more quickly as well as to control server capacities. Apart from that, it will also be possible to identify and correct any faults on the Website more quickly by analysing the registry logs

7. Web Analysis

To continuously improve and optimise the Website, Allplan will use so-called tracking technologies. To this end, the tools of the following service providers will be used.

7.1 Google Analytics

Allplan uses Google Analytics, a web analytics service provided by Google, Inc. (“Google”). Google Analytics uses “cookies”, which are text files placed on your computer, to help the website analyze how users use the site. The information generated by the cookie about your use of the website (including your IP address) will be transmitted to and stored by Google on servers in the United States. In case of activation of the IP anonymization, Google will truncate/anonymize the last octet of the IP address for Member States of the European Union as well as for other parties to the Agreement on the European Economic Area. Only in exceptional cases, the full IP address is sent to and shortened by Google servers in the USA. On behalf of the website provider Google will use this information for the purpose of evaluating your use of the website, compiling reports on website activity for website operators and providing other services relating to website activity and internet usage to the website provider. Google will not associate your IP address with any other data held by Google. You may refuse the use of cookies by selecting the appropriate settings on your browser. However, please note that if you do this, you may not be able to use the full functionality of this website. Furthermore you can prevent Google’s collection and use of data (cookies and IP address) by downloading and installing the browser plug-in available under

Further information concerning the terms and conditions of use and data privacy can be found at or at Please note that on this website, Google Analytics code is supplemented by “anonymizeIp” to ensure an anonymized collection of IP addresses (so called IP-masking).

7.2 Optimizely

Allplan uses Optimizely, a range of website analytics services for A/B and multivariate testing purposes provided by Optimizely, Inc. (55 New Montgomery St. #888, San Francisco, CA 94105, USA). This service uses cookies to identify a visitor's browser and track website usage while on this website. The cookies do not collect personal information about you. For more information on how Optimizely uses your data, please go to: You can opt out anytime by following the instruction at

7.3 Use of Piwik

 Data for marketing and optimisation purposes is collected and saved on these webpages using the Piwik software ( . User profiles can be created from this data under a pseudonym. Cookies can be used here. Cookies involve small text files, which are locally saved in the cache of the Internet browser of the user visiting the webpages. Cookies allow the identification of the Internet browser. Without an explicit approval by the relevant person, the data collected with the Piwik Technologies is not used to personally identify the visitors of this website and is not merged with the personal data of the carrier of the pseudonym. The data collection and saving can always be objected to with future effect.

8. Tracking and Retargeting

Allplan uses so-called tracking and retargeting technologies. Allplan uses these technologies to design the Website for you in a more interesting manner. This technology makes it possible to address those Internet users who have already expressed an interest in products on the Website with corresponding advertisements on the websites of the partners. Allplan is convinced that, as a general rule, the insertion of personalised, interest-based advertising is of more interest to the Internet user that advertising that does not have such a personal relation. The insertion of such advertising material on the pages of the partners will be made on the basis of a cookie technology and an analysis of the previous usage behaviour. This form of advertising will be made in a completely pseudonymised manner. It will not include the storage of personal data, nor will usage profiles with your personal data be combined in this context.


8.1 Google Adwords Conversion Tracking

Allplan uses the ‘Google AdWords’ online advertising program, specifically its conversion tracking function. The conversion tracking cookie is set when a user clicks on an ad delivered by Google. These cookies will expire after 30 days and do not yield personal identification. If the user visits certain pages of this website and the cookie has not expired, we and Google will detect that the user has clicked on the ad and been redirected to this page. Each Google AdWords customer receives a different cookie. Cookies cannot be tracked via the websites of AdWords customers. Information obtained by using the conversion cookie is used to create conversion stats for advertisers who have opted-in to conversion tracking. The customers can determine the total number of users who have clicked on their ad and who were redirected to a page with a conversion tracking tag. However, they do not obtain any information which can identify the user personally. Users who do not want to participate in this tracking can easily disable the Google conversion tracking cookie on their Internet browser via the user settings. These users will not be included in the conversion tracking statistics. Learn more about the Google Privacy Policy here:

8.2 Microsoft Bing

Allplan uses the conversion tracking of Microsoft (Microsoft Corporation, One Microsoft Way, Redmond, WA 98052-6399, USA). Microsoft Bing Ads puts a cookie on your computer provided that you ended up on our website by a Microsoft Bing ad. This way Microsoft and Allplan can recognize that somebody clicked on an ad, was redirected to our website and reached a previously defined goal site (conversion site). Thereby, Allplan only gets to know the total number of users who clicked on a Bing ad and were redirected to the conversion page. Personal information regarding the identity of a user will not be saved.

If you do not want to be tracked, you can decline putting a cookie for instance via your browser settings.

8.3 Burda Direkt Services

For the purposes of marketing and optimization Allplan uses the products and services of Burda Direkt Services ( In the process data is collected, processed and saved for the purpose, among other things, of creating a pseudonym user profile. Where this is possible and useful all user profiles will be fully anonymized. Cookies may be used for this purpose. Cookies are small text files which are saved in the Internet browser of the visitor and serve to recognize this Internet browser. The data which is collected, which may also include personal data, is transmitted to Burda Direkt Services or is collected directly by Burda Direkt Services. Burda Direkt Services may use the information which is left by visits to the websites for the purpose of creating anonymized profiles of use. Without the separately provided consent of the affected party the data which is acquired in this way will not be used in order to identify visitors to this website in person, and it is not linked with personal data relating to the owner of the pseudonym. If IP addresses are recorded, these will be anonymized immediately after recording by the deletion of the last number block. The recording, processing and saving of data can be rejected at any time in relation to the future.

8.4 Wiredminds

Allplan uses products of WiredMinds AG ( for marketing and optimization purposes. These products collect and process your personal data and use it to create usage profiles under a pseudonym. These usage profiles are fully anonymized where possible and appropriate. Allplan and WiredMinds employ cookies (also known as tracking pixels). Allplan transfer the data that it collects about you, which may also include personal data, to WiredMinds or WiredMinds gathers this data directly. WiredMinds is entitled to use information that you leave behind by visiting our Allplan sites to create anonymized usage profiles. The data collected shall not be used to personally identify visitors without the express permission of the party affected and shall not be merged with personal data about the bearer of the pseudonym. Any IP addresses recorded are anonymized immediately by deleting the last number block. Permission to collect and store data in the future may be revoked at any time: Exclude from website tracking

8.5 Google Adwords Remarketing

Allplan uses the Google AdWords remarketing service to advertise on third party websites (including Google) to previous visitors to our site. It could mean that we advertise to previous visitors who haven’t completed a task on our site, for example using the contact form to make an enquiry. This could be in the form of an advertisement on the Google search results page, or a site in the Google Display Network. Third-party vendors, including Google, use cookies to serve ads based on someone’s past visits to the site. Any data collected will be used in accordance with our own privacy policy and Google’s privacy policy.

You can set preferences for how Google advertises to you using the Google Ad Preferences page, and if you want to you can opt out of interest-based advertising entirely by cookie settings or permanently using a browser plugin:

8.6 Criteo

Allplan uses the Criteo-Service to advertise on third party websites to previous visitors of its site. Criteo-Service is operated by Criteo SA, Rue Blanche, 75009, Paris, France ( The advertisements are displayed on the basis of information that is stored in cookies which Criteo places on your computer. Cookies are small text files used to store a record. The text files include information, on your visit of our website, in particular product views that is read-out in the course of subsequent visits of this or third party websites for specific product recommendations. The cookie includes a random alias. In case you visit our website within a certain period of time and view our products, Criteo is able to recognize you by means of the alias. However, the information cannot be attributed to you personally. We or Criteo will not merge this information with your personal data and will not disclose any of your personal data to any third party. You can prevent the storing and using of information in a cookie placed by Criteo by clicking on the following link and using the controller next to “Opt-Out” by switching it to “ON”.

When you opt-out, a new cookie (Opt-Out-Cookie) is placed in your web browser that tells Criteo to cease data collection from and ad delivery to your browser. You can opt-in to Criteo’s ads again at any time by switching the controller to “OFF”. Please be aware that this configuration will be necessary for each of your browsers. In case all of your cookies in a browser are deleted, also the Opt-Out-Cookie of Criteo will be affected.

8.7 Facebook Website Custom Audience

Allplan participates in's Custom Audience. A Custom Audience on enables us to display to persons on our email lists targeted, personalized ads when they visit No personal information is shared with Facebook. The Custom Audience allows us to convert your email address to a unique number that Facebook uses to match to unique numbers that Facebook generates from email addresses of its users. You may opt out of participation in our Facebook Custom Audience by sending an email, from the email address you are opting out of, to the email address provided in our contact information. We will forward your name and email address to with a request to delete you from all of our Facebook Custom Audience Ads.

8.8 Google Customer Match

Allplan uses the Google Targeting Tool "Customer Match". Google Customer Match lets us show ads to you based on your search behavior and data that you share with Google. There is no personal data transferred to Google. The profile and user behavior is not matched with personal details or any personal data that identifies the user directly. All user data such as personal profile or website usage data is anonymized via hashing method which prevents identification and abuse of data by third parties. More information about Google:

9. Hubspot

Allplan uses HubSpot cookies provided by HubSpot, Inc to adjust the way we communicate and the contents to the visitors and subscribers of our website. The cookies collect data about how users use our website. We use the data collected with these cookies to compile reports and to improve our website. The cookies collect anonymized data, such as the number of people visiting our site, how they got to our site and which web pages they visited. Further information about HubSpot cookies can be found at HubSpot’s privacy statement:

10. Social Plugins


10.1 Facebook-Plugins (Like-Button)

Allplan uses social plugins (“plugins”) provided by the social network, operated by Facebook Inc., 1601 S. California Avenue, Palo Alto, CA 94304, USA (“Facebook”). The plugins are identifiable by a Facebook logo (white letter f on blue background or a thumb up icon) or the notice “Facebook Social Plugin”. For a full list of all social Plugins please see

When you visit a page of our website that contains a social plugin, your browser establishes a direct connection to Facebook servers. Facebook directly transfers the plugin content to your browser which embeds the latter into the website, enabling Facebook to receive information about your having accessed the respective page of our website. Thus we have no influence on the data gathered by the plugin and inform you according to our state of knowledge:

The embedded plugins provide Facebook with the information that you have accessed the corresponding page of our website. If you are logged into Facebook, your visit can be assigned to your Facebook account. If you interact with the plugins, for example by clicking “Like”, or entering a comment, the corresponding information is transmitted from your browser directly to Facebook and stored by it. Even if you are not logged into Facebook, there is possibility that the plugins transmits your IP-address to Facebook.

For the information on the purpose and scope of data collection and procession by Facebook, as well as your rights in this respect and settings options for protecting your privacy please visit Facebook's privacy policy:

If you are a Facebook member and do not want Facebook to connect the data concerning your visit to our website with your member data already stored by Facebook, please log off Facebook before entering our website. Further you can block Facebook social Plugins by using add-ons for your browser, like the “Facebook Blocker“.

10.2 Google +1

The Google Privacy Policy describes how Google treats personal information when you use Google’s products and services, including information provided when you use the Google +1 button. In addition, the following describes Google's additional privacy practices specific to your use of the +1 button.

The Google +1 button is a way for you to share information publicly with the world. The Google +1 button helps you and others receive personalized content from Google and its partners. The fact that you +1’d something will be recorded by Google, along with information about the page you were viewing when you clicked on the +1 button. Your +1’s may appear to others as an annotation with your profile name and photo in Google services (such as in search results or on your Google Profile) or elsewhere on websites and ads on the Internet.

Google will record information about your +1 activity in order to provide you and other users with a better experience on Google services.

In order to use the Google +1 button, you need to have a public Google Profile visible to the world, which at a minimum includes the name you chose for the profile. That name will be used across Google services and in some cases it may replace another name you’ve used when sharing content under your Google Account. Google may display your Google Profile identity to people who have your email address or other identifying information. In addition to the above-described uses, the information you provide to us is used subject to Google's main Privacy Policy.

Google may share aggregate statistics related to users’ +1 activity with the public, our users, and partners, such as publishers, advertisers, or connected sites. For example, we may tell a publisher that “10% of the people who +1’d this page are in Tacoma, Washington.”

You may view the list of items you have +1’d on the +1 tab on your Profile. You can remove individual items from that list.

You may opt out of seeing +1 recommendations on third-party websites (including on ads on third-party sites) from people you know.

Google will store data (such as your recent +1’s) locally in your browser. You may be able to access and clear this information in your browser settings.

10.3 LinkedIn

Allplan uses so-called social plugins (“plugins”) from the social network which is operated by LinkedIn Corporation, 2029 Stierlin Court, Mountain View, CA 94043, USA (“LinkedIn”). These plugins are identifiable by a LinkedIn logo. When you access our website your browser establishes a direct connection with the LinkedIn servers. The content of the plugin is transferred by LinkedIn directly to your browser which then integrates it into the website. Integration of the plugin provides LinkedIn with the information that you have accessed the corresponding webpage. If you are logged into LinkedIn, LinkedIn can assign the visit to your LinkedIn account. Please note that an exchange of this information already takes place when you visit our website regardless of whether you interact with the plugins or not. When you interact with the plugins, e.g. by using the “Share” button, your browser will send the corresponding information directly to LinkedIn, where it will be stored. For more information on the purpose and scope of LinkedIn’s data collection and on how the information is processed and used by LinkedIn, together with your rights and optional settings to protect your privacy, please read LinkedIn’s privacy policy at

10.4 Pinterest

Allplan uses the social plugin of Pinterest, operated by the US based Pinterest, Inc., (808 Brannan St, San Francisco, CA 94103, USA). When you visit our website your browser creates an automatic connection with Pinterest’s servers. The content of the button is transmitted by Pinterest directly to your browser and from there it is embedded in the website.

By embedding the plugin Pinterest collects information, that your browser called up the corresponding website, even if you do not have a pinterest account or you are currently not logged in. This information (including your IP-adress) will be transferred by your browser directly to a Pinterest server in the U.S. where it will be stored.

If you are logged in with your Pinterest Account and you click on the „Pin it“-button, Pinterest will collect the information that you called up the corresponding website and may link your visit to your Pinterest account. If you do not agree with this, you have to log out of Pinterest before.

To find out more about the purpose and scope of data collection and further processing and use of data by Pinterest as well as your rights in this regard and how you can configure your account to protect your privacy, please refer to the Pinterest data privacy information:

10.5 Twitter

Plug-ins by the short message network Twitter Inc., 1355 Market St, Suite 900, San Francisco CA 94103, USA are integrated into our website. You can identify the Twitter plug-ins (tweet button) from the Twitter logo on our website. When you call up a page of our website containing such a plug-in, a direct connection is created between your browser and the Twitter server. Twitter is thus informed that you have visited our site with your IP address. If you click on the Twitter tweet button while you are logged in to your Twitter account, you can link the content of our pages to your Twitter profile, which means that Twitter can match your visit to our website to your user account. We would point out that we, as the provider of the pages, have no knowledge of the content of the data transmitted or how it is used by Twitter. You can find out more information on this here:

If you do not wish Twitter to assign your visit to our website to your account, you should please log out of your Twitter user account.

10.6 Xing

Allplan uses the XING share button. When accessing our website the user’s browser connects for a short time to the XING AG (“XING”) servers that provide the “XING share button” features (including the visitor counter). XING does not save any of the user’s personal data when accessing our website. XING does not store IP addresses, nor does it use cookies to monitor the user’s behaviour with regard to the “XING share button”.

Please visit the following website to view the latest privacy policy for the “XING share button” and other information:

11. Secure Transmission of Data

Your personal data will be securely transmitted by Allplan through encryption. This will apply to any and all form processes (including, but not limited to, registration, log-in and placement of orders). In this context, Allplan will make use of the SSL (Secure Socket Layer) coding system. It is indeed true that nobody is able to guarantee absolute protection. Nevertheless, Allplan makes use of technical and organisational measures to protect its Website and other systems against loss, destruction, access, modification and dissemination of your data by unauthorised persons.

12. Information, Deletion, Revocation

You will be entitled at any time and free of charge to be provided with information on your personal data stored by Allplan, its origin and recipients and the purpose of the data processing, as well as to have such data be corrected, blocked or deleted. For further details on this and in case of any additional questions regarding the topic of personal data, you can contact Allplan at any time using the following e-mail address:

13. Announcement of Changes

Allplan points you to the fact that the present Privacy Policy will be updated or modified from time to time. In case of any revision of the Privacy Policy, the modifications in the present Privacy Policy will be published without undue delay. In this way, you will always be aware of the types of information that will be collected and used. uses cookies  -  More information